Do you remember that thick book that would show up on the doorstep once a year or so? Remember searching through that tiny print for the number of the pizza place down the road, or an address for a mechanic nearby? Well, long gone are the days of the phone book. With all the information we could ever need on our smartphones, finding information on a business is easier than ever before.
When...
Is Your Business “Near Me” Ready? -- Utilizing Structured Data to Get There
You can almost hear the frustration from the man depicted above. He’s imagining all sorts of perceived headaches tied into updating the digital presence of his business: “What’s the point with even trying to do anything on the internet? I can’t compete with all those businesses! How does this all work to help me?”
Here’s what he doesn’t understand:
The internet is much more localized...
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Here’s what he doesn’t understand:
The internet is much more localized...
