Driving Engagement on Facebook
Driving engagement on Facebook can feel like a zero-sum game. Facebook is constantly changing the algorithms that determine which posts will be shown to the most people. On top of that, public opinions and trending topics are always in flux.
Creating great content can be frustrating if you’re already short on time and resources. Here’s why it’s worth it: when a user likes or shares your...
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Meta Descriptions Draw Users
Looking for a way to enhance your click-through-rate, or CTR, in Google Search Results? Optimizing, or even adding, meta descriptions on your pages is one way to boost your CTR, simply by making the user experience better.
The term “meta description” can sound a lot like SEO internet jargon. However, a meta description is just an HTML tag made of roughly 155 characters – briefly describing...
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The term “meta description” can sound a lot like SEO internet jargon. However, a meta description is just an HTML tag made of roughly 155 characters – briefly describing...
